Here is a link to our March Newsletter.. We join the MYOB tour, welcome new customers, reflect on International Women's Day and talk a little Olympic Curling.
Group insurance designed for Kiwi businesses
Did you know that only 1 percent of New Zealand businesses have more than 100 employees?
We wanted to build a group life insurance product for the other 99 percent. In a world first, Belong and Pinnacle Life have joined forces to deliver a new group insurance product designed especially for the needs of Kiwi businesses. That product is Cornerstone Employee Cover - available exclusively via Belong.
If you have between 5 and 9 employees, you've never been able to buy a group life insurance product like this in New Zealand. If you have more employees, you've never had a value bundle like this - a fully bundled, ready to roll out benefits platform and group life insurance package. Group insurers in New Zealand have focused on the needs of the '1 percent' - because bigger customers are more profitable for the insurer.
We thought that was wrong. We know that all Kiwi businesses care about the welfare of their people, not just the big corporates. With just 5 or more employees, you can buy Cornerstone Employee Cover for your business, and get guaranteed insurance regardless of health (some conditions do apply).
Belong and Cornerstone Employee Cover work perfectly together. We've designed the package with Kiwi businesses in mind - because we're Kiwi businesses ourselves. So when you buy Belong with Cornerstone Employee cover, you get a fully-integrated benefits and group life insurance package that you can roll out to your team straight away. Your people can see their insurance information, your other benefits that you can add into Belong, plus even more benefits from our other service providers.
And here's even better news. When you buy Cornerstone Employee Cover group insurance, the Belong benefits are included at no additional charge.
What is group life insurance, and why is it better for my people than buying it themselves?
Group life insurance is an insurance policy that the company buys that provides coverage for all of its eligible employees. The major benefit for the employee (other than the boss is paying for it!) is that group policies don't require employees to undergo an individual examination in order to be accepted for cover. If the employee was applying directly to an insurer for a life policy for themselves, the insurer would likely require medical information and assess the risk personally.
Monthly billing - better for cash flow
We've also built innovative features with the smaller business in mind. Most traditional group insurance schemes bill you annually. Not only is this really tough for cash flow, it breeds inaccuracy as people come and go over the year. With Belong and Cornerstone Employee Cover, it is easy monthly payments. As you add people or as people leave your business, your billing adjusts every month. And there is no minimum time commitment - you just go month by month. It is the most flexible group insurance arrangement offered by anyone in the New Zealand market.
You get support and expertise
We don't skimp on the features. Cornerstone Employee Cover is underwritten by Pinnacle Life and backed by Hannover RE - one of the five largest reinsurance companies in the world. Every Belong Cornerstone Employee Cover customer gets their own Belong Affiliated Financial Adviser. Your adviser not only gets your Cornerstone Employee Cover in place and explains how it all works - they are also available to you and your staff as an expert resource to ask about financial advice and planning. It's a fantastic additional benefit offered to you at no additional charge.
Belong's network of Affiliated Financial Advisers are located throughout New Zealand.
Buy it today
Contact us to get Belong with Cornerstone Employee Cover, and protect your employees' future today. It's easy!
Here's our latest newsletter - read about our free Starter Plan
We are delighted to announce a partnership with the Rosebank Business Association.
The RBA became a Business Improvement District (BID) in July 2005. The RBA is considered by Auckland Council to be one of the more successful commercial/industrial BIDs in Auckland. Today the RBA represents more than 520 businesses and 8,000 employees on the Rosebank Peninsula.
Our partnership entitles RBA businesses to use Belong as part of their RBA membership. They can create special promotional offers that reach other RBA members and their employees - a great boost for local business.
Through the partnership, businesses also get the full range of Belong features. That includes an employee benefit platform to communicate their own staff benefits and add other offers from Belong service providers, as well as a sales promotion channel to offer products and services to other Belong customers and their employees.
Melisa Shore, Belong's Head of Sales, says that RBA members are enthusiastically jumping on board. "Rosebank business owners instantly get the benefit of using Belong. It gives them great new benefits for their staff, they can promote their business to their neighbours, and they can also promote their business to other Belong customers across New Zealand. Having access to Belong included in their RBA membership means they are getting even more value from their RBA membership. It's a classic win-win-win-win - great for the business, great for their employees, great for the RBA and promoting local business, and great for Belong".
If your business association or industry group would like to know more about adding value to your membership proposition by partnering with Belong, please contact Melisa at email@example.com
Here's a link to our latest newsletter.
We're one year old today!
Here's a newsletter we sent out today that summarises our journey so far. It's been an awesome ride and we are just getting started.
We had an excellent time exhibiting at the NZ HR Expo 2017 last week..even Jeremy Corbett wanted to try and win one of our great prizes!
But we are stoked to announce the actual prize winners:
Kelsey Burmester won a beautiful gift hamper from Love To Give
Quentin Daniels won a free float voucher from Float Culture
Wayne Turner also won a free float voucher from Float Culture
Lisa McLean won a team escape session from Escapade
Kieran Pabla won a free consulting session with VitalSure Ltd
Congratulations to all of the winners, thank you to all of our awesome Belong Service Providers, and we hope to see you all again very soon!
Belong CEO Rob Ellis today announced the launch of Belong Travel - a new service that makes life even better for Kiwi working people.
In addition to hundreds of new travel oriented offers right across New Zealand, Belong users can also access a travel concierge. The concierge can help with bookings, and offer great ideas about places to go and things to do right around New Zealand.
"We are all about making life better for working Kiwis" said Ellis. "Our research has shown that travel is one of the most sought-after categories for people. Belong Travel offers our members sharp prices on a wide range of experiences and adventures all around New Zealand. If our members are stuck for ideas about where to go or what to do, our travel concierge can provide ideas and advice, based on their personal experience of travelling throughout our great country".
Belong Travel is included with Belong at no additional cost, and is available to customers and their employees now.
This is a photo of me and Alison Kreviazuk, doing television commentary at the 2017 World Curling Championship. TV sports commentary is not my day job - it is something I do part time.
My employer (Belong) knows that I occasionally get asked to do TV sports commentary, and are totally supportive in making that possible for me to do.
For me, that’s a big part of what work/life balance is. Even though I’m unlikely to become a full-time sports commentator, the opportunity to do this part-time has become a big part of what fulfils me as a person. The fact that my employer is so supportive of this pursuit generates enormous positives in terms of how I think about my employer. Belong, even though we a small company, really walks the talk on work/life balance. I would run through brick walls for Belong as a result.
Work/life balance is an intensely personal thing, and it can mean very different things to different people. For some, it can mean flexibility around working hours, so they can manage child care.
For others, it can mean latitude to pursue something of personal interest. For some, it can be policies promoting family time or personal well-being.
What is absolutely undeniable is that work/life balance is the number one benefit sought by job seekers world-wide.
Research clearly backs this up. Seek Australia interviewed 4000 Australian and New Zealand job seekers. 35% cited ‘work/life balance’ as the most important factor when choosing a company to works for.
I just read a really interesting piece of research from Universum – the ‘World’s Most Attractive Employers 2017’ study. They surveyed over 290,000 university students in 12 countries. ‘Work/Life Balance’ came out on top as the most desired characteristic in relation to choosing an employer. 51% of your future employees named this as the most important thing they are looking for.
But that Universum research also had another really interesting insight in it. Students are also beginning to lean away from very large employers – as they believe that it will be harder to make a difference.
In my view, this is all very good news for small and medium size businesses. They now have some really strong cards to play as employers. There is no reason at all why a 15 person company can’t be the most attractive employer in the world!
While SMEs may struggle to compete with corporates and multinationals in terms of things like base salary and employer-funded perks and benefits, they can absolutely compete – and win - in terms of offering work/life balance to their employees. The great news is that smaller businesses are often in a much better position to deliver this to their employees than larger businesses.
SMEs can often be far more flexible than big companies in terms of working hours and time off arrangements. They can rally quickly behind worthy causes and community initiatives. They can make quick decisions. And because the teams are smaller, everything is very visible to the whole team, which reduces the risk of water-cooler whispers of uneven or unfair treatment of one person versus another. They can offer choice more easily to their people, as they are less likely to be encumbered by monolithic ‘employee engagement programs’ and practices.
In other words, they are very well placed to treat people like the individuals they are.
It is important however that smaller businesses learn to communicate this very valuable benefit to prospective candidates. Younger employees will form their opinions of you based on what they see on social media. If you tell genuine stories about your people, and how you support them to make a difference, you’ll start to compete with the corporates who can afford to visit university campuses and front at job fairs.
So even though salary will always enter the decision equation, remember that your prospective employee often values work/life balance, and the opportunity to make a difference, much more highly than the salary number. Don’t take the lazy way out and just have ‘a salary negotiation’. Take the time to understand the interests and aspirations of your people, look for ways you could support them, and all of a sudden the salary discussion becomes less of a barrier.
Employers who can offer choice and flexibility to their people, and who support them in achieving their life goals, will win the war for talent. It’s much more important to people than you think! I’m happy to be working for a company that truly believes in helping employees achieve their hopes and dreams.
So SMEs – take heart. You don’t have to outspend the Megacorps of the work in order to become the most attractive employer in the world. Just tell your story well about how you can help your people achieve all of their hopes and dreams – not just the work-related ones! You will be pleasantly surprised at how your team responds.